About us

Activities, Attractions and Tours turned over USD 254BN in 2019. Only 17% of bookings were made online. Almost half (48%) of activity/tour/experience bookings happen while travelers are at their destination and directly from the LOCAL specific provider. The in-destination segment remains the largest travel segment that is not heavily penetrated on scale by larger providers.

85% of travelers use mobile devices to book travel activities. Apps are nice, but travelers tend not to have too many travel related apps as travel is not consumed very often, and the provider of travel is often different from trip to trip. If they do have the providers app (airlines-hotels-booking apps) there is no real logic to use it whilst in-destination and push notifications has not reached scale yet. Emails are not regularly opened whilst on holiday and even if emails are opened on mobile phones, the customer journey is not optimal for a mobile environment. SMS has an open ratio of 95% and a response rate of 45%. The traditional aggregator platforms are not optimal for finding the right products when you are using your mobile and are in-destination. There is too much choice.

The inDest platform proactively sell targeted in-destination products via SMS and dedicated micro-sites when your traveler is at the destination.

Imagine if you could proactively offer your traveler to book targeted indoor activities on a rainy day

Imagine if you could proactively offer your traveler to book nearby restaurants with their favourite food for dinner tonight

Imagine if you could proactively offer your traveler targeted in-destination products when they’re having breakfast

Imagine if you could proactively offer your traveler the best transport options to the airport on the day they’re going home

You can – the inDest platform proactively gives you the possibility to offer tailor-made offers to the right audience at the right time.

inDest is a close strategic partner with Servantrip. Servantrip have the world’s largest database of in-destination products: attractions, activities, experiences, events, restaurants, tours & transfers. All with direct confirmation and mobile tickets.

inDest was founded by a group with very large experience in the B2B travel industry. inDest is a Swedish company with offices in Gothenburg, Sweden and Lviv, Ukraine.